The Astrology of Business: Your Q4 Business Horoscope
by Stevie Goldstein
J.P. Morgan famously said, “Millionaires don't use astrology; billionaires do.” Could aligning business decisions with the stars be a hidden key to success? For centuries, entrepreneurs and leaders have looked to astrology for insight. Whether navigating major decisions or simply managing the day-to-day, it's worth exploring every tool at your disposal. Discover how the cosmic patterns might guide you to more auspicious outcomes in your business journey with our special guest, astrologer Stevie Goldstein.
The astrology forecast for October 1 to December 31 reveals a dynamic landscape of celestial peaks and valleys. Fortunately, the stars offer guidance on when to push forward and when to step back. Let’s see what the cosmos has in store for Q4!
OCTOBER-NOVEMBER 2024: THE PORTAL IS OPEN
October starts with a celestial bang! On October 2nd, we are met with a new moon solar eclipse in the sign of Libra. Eclipses are powerful times that many astrologers agree are either chapters of new beginnings or necessary endings. Libra, represented by the scales, indicates that this is a time to do strategic budgeting. Where do you need to save, invest, and think in the long term, and where is there room in your budget to experiment, take risks, and see what sticks? As we prepare for 2025, the time is right to compile an operating budget for the coming year – with the help of your accountant or financial expert – and find a balance between taking big swings and retaining cash to plan for the future.
Venus, our planet of money and finances, moves into Sagittarius on October 17, a great day to start brainstorming visions on a grander scale. Sagittarius, embodied by the centaur, is the zodiac’s seasoned traveler, representing relations to international travel. Consider this your sign to branch out from your usual clientele. There could be markets you haven’t explored that are ripe with opportunity.
On October 23rd, we’re fully in Scorpio season! Scorpio is a sign that loves going deep and hates small talk. This sign is the natural detective of the zodiac, so it’s encouraged that you do as the Scorpio would and study up on your clients! Do your homework, and you may end up wooing new business. That extra research on a client might be what clinches you the big job you’re bidding on.
Take advantage of this planetary moment to foster new relationships before Mercury retrograde begins later this month! Mercury is the planet of communication and connections, and retrograde periods are times when we may have experienced delays, redos, and misunderstandings. They occur three to four times a year, and this Mercury Retrograde cycle lasts from November 25 through December 15, 2024. Consider that time window best served for revisiting old projects, triple-checking every email for errors, and getting a second opinion on any contracts!
DECEMBER 2024: MARS ENTERS RETROGRADE
Mars, the planet of action and passion, is slowing down and going on airplane mode from December 6, 2024, and taking that retrograde into next year, wrapping up on February 23, 2025. This indicates that folks in the industry might be feeling timid towards the end of the year and into 2025. Similar to Mercury retrograde, focus on nurturing existing clients and projects, and if you do approach a new prospect, gear your offerings towards the classic and timeless. This astrological energy has folks wanting the safe and familiar! It won’t be like this forever, but the skies point towards this being a more reserved season, so consider relying on your established skills and assets to succeed.
Come the end of November, December, and into 2025, tread lightly and strategically as the collective energy pumps the brakes. Hit any new initiatives hard at the beginning of Q4 to reap your rewards once the astrology becomes less savory. How will this planetary season impact you directly? Check out your personal Q4 2024 astrology forecast below!
ARIES — The rest of the year might see you finishing strong with excess energy to burn. Be mindful that other people might not feel the same zest you are. Check in with your network about business expectations for how you want to finish the year. You’re no stranger to competition, so implementing a new rewards system might zap some energy into your projects.
TAURUS — Your home life is on your mind this season! Now is a great time to practice home-life balance if you’ve been feeling out of whack, or you might feel called to create a better work routine to make the most of your free time. Clear the clutter from your desk and prioritize making your workspace a sanctuary.
GEMINI — Jupiter is in Gemini until Q2 of 2025! This planetary alignment has blessed you with the gift of charm, so take advantage of the generosity. If things feel too good to be true, remind yourself that it's okay to accept the gifts from the universe! You have extra luck on your side, so put yourself out there! People are positively receptive to you right now; work with it.
CANCER — It’s time to face your fears and take a hard look at anything in your business that has been difficult to address. Whether it’s an overdue hard conversation, bank accounts that need nourishment, or growing to-do lists. It’s time to do everything possible to grow your funds - no excuses!
LEO — Leo is the only sign ruled by the Sun, representing vitality and joy. Create a vision board of dream clients, even if you think it’s a far-fetched idea. Leos are getting an extra boost of confidence this quarter; believe in yourself so others do, too. Shine bright and always ask for more! You may see rewards from being more forward-facing in your work, so don’t be afraid to stand center stage.
VIRGO — Virgos, it’s networking season! There’s encouragement for your sign to get out there and be amongst the people. Maybe some of the networking events you’ve gone to in the past have been feeling stale? Branch out from your usual circles and look out for the groups of people whose work you admire. These connections will level you up!
LIBRA — It may be time for a rebrand. Maybe your website needs some updating, or you feel like expanding on your business’s design and presentation. This is a powerful time for Libras to align with the message they are sending out to the world. Evolving is part of the process.
SCORPIO—The spotlight is on you, giving your business unprecedented visibility and attention like never before. Take advantage of your captured audience and find ways to create ongoing work versus just a flash-in-the-pan, one-and-done venture. The keyword for this quarter is staying power.
SAGITTARIUS — During these months, Call on the guidance of an experienced mentor. Someone you admire could return to the picture and give you sage advice, so pay attention! These insights will kick your ideas into overdrive!
CAPRICORN — The stars show that your next opportunity may be connected to a person from your past. There could be extra luck in the financial department with folks you have worked with before, and they may have eager client referrals waiting for you. You’re only a few degrees away from new opportunities; let people know you are open.
AQUARIUS — You may be feeling the urge to experiment, whether that’s a new offering in your business or playing around with type and form. Use this time to test run a new service and see how it’s received. The art of play is your friend this quarter!
PISCES — This season asks Pisces folks to prioritize their mental and physical well-being. Unclench your jaw, drink water, and stretch! While many have difficulty accepting this, the two worlds are related - our work lives can put toil on our bodies, and the more you honor your temple, the more you may see success in your career.
BIO
Stevie Goldstein is an intuitive astrologer and writer based out of Los Angeles. Referred to as an "astrological cheerleader" by her clients, her readings offer motivation and actionable items to take so folks can manifest their dreams into reality. She amassed over 3 million downloads with her podcast What's Your Sign? and currently creates the astrology newsletter and podcast ⟡ star quality ⟡. To book a reading, visit her website, stevies.world or email stevie@stevies.world. Subscribe to her Substack for regular updates and musings on the planets.