The Astrology of Business: Q1 - the year is 2025
by Stevie Goldstein
Astrology and business have surprising similarities. Both require strategic timing, building trusted relationships, and strong self-awareness—key ingredients for any personal or professional success.
In the first quarter of 2025, massive planetary shifts will set the stage for changes in daily life and financial markets, marking the start of a transformative year. The beginning of the year may feel sluggish due to a series of retrogrades—periods when planets appear to move backward—but these moments offer unique opportunities to align your goals with the celestial rhythm. Retrogrades are essential moments in time for businesses to reflect and revise strategies before diving into new ventures in the new year. Q1 is a ripe opportunity to hone in on your timing, prepare for the astrological weather ahead, and communicate clearly.
These planetary positions provide a temperature check on the collective mood and offer us some “cheat codes” on operating at your best during the oncoming astrological weather. Understanding Q1’s celestial patterns can help us harness opportunities and navigate challenges one month at a time.
JANUARY 2025: 2024 DÉJÀ VU
It’s a new year, but some lingering 2024 energy still remains. As noted in the Q4 Astrology report, Mars retrograde began on December 6, 2024, and will continue until February 23, 2025. Nicknamed “the warrior planet,” Mars is associated with impulse, passion, and competition. A Retrograde, an astronomical phenomenon, occurs when a planet seems to move backward in the sky from our perspective on Earth—though it's actually continuing forward in its orbit. This optical illusion has been recognized for centuries as a time to slow down, review, and reassess.
In general society, we can see that folks are operating from a more cautious perspective. January is the perfect time to revisit old contacts and projects. Consider this your sign to clean out your inbox and follow up with people you connected with—especially in September and October!
Despite the retrogrades, January also brings a positive shift! The North Node, symbolizing our collective purpose or destiny, has moved into Pisces. This alignment encourages us to explore work that resonates with our creative and intuitive sides. Additionally, Mercury, the planet of communication and marketplaces, will transition between Capricorn and Aquarius this month.
Both Capricorn and Aquarius are governed by Saturn, the planet of ambition and achievement. This is your moment to speak with confidence, back your words with data (time to refresh those presentation decks!), and assert your expertise.
FEBRUARY 2025: LASER FOCUS
On February 4th, Venus, the planet of finances and relationships, moves into the bold sign of Aries, making it the perfect time to hit the ground running! Whether you’re launching a new offering or channeling the determined Aries spirit by creating a friendly competition with yourself or your team, Venus in Aries reminds us to infuse fun into our work and lives.
Aries is known for its "athlete mindset." What training do you need to get back in the game? Consider doing a test pitch with a trusted confidant who can provide constructive critiques to help elevate your work to the next level. Take a fresh look at parts of your business that may feel dated or stagnant, and explore ways to breathe new life into those areas.
February is the clearest and most focused month of Q1, so embrace the passion and go for it!
MARCH 2025: MONEY MINDFULNESS
While Venus retrograde wrapped up in February, March brings two fresh retrogrades that might send us back to the drawing board. Venus retrograde begins on March 1, followed by Mercury retrograde on March 14!
As mentioned in previous months, Mercury governs communication and technology, and its retrograde is often associated with delays, miscommunications, and challenges in finalizing agreements. Venus, on the other hand, rules over money, relationships, and values. During Venus retrograde, we may find ourselves rethinking financial decisions, negotiating cautiously (without compromising), and treading carefully with significant investments.
Interestingly, both Mercury and Venus retrogrades will start in Aries, the zodiac's assertive first sign, before moving backward into Pisces, the zodiac's introspective final sign. This shift could prompt us to revisit projects from earlier in the year that seemed complete but may require further attention.
To minimize the impact of these retrogrades, aim to finalize agreements in February before March's retrograde haze sets in. Mercury retrograde will last until April 7, while Venus retrograde continues until April 12. Don’t hesitate to ask for extensions or request additional clarity if needed—these precautions can help you navigate March's challenges and reach smoother waters in April.
Q1 promises to be a dynamic period, full of ebbs and flows. It’s a great opportunity to get organized, stay adaptable, and confidently showcase your services. For a more personalized outlook, check out your Q1 horoscope below!
ARIES — You’re experiencing some of the biggest shifts in Q1! This quarter will see you in demand in ways that may feel extraordinary. Don’t hesitate to make necessary investments in yourself—a course, a retreat, or even a new hobby could help you develop a skill that sets you apart from the competition.
TAURUS — You might feel pressure to be precise, but things could seem unclear right now. Use this mutable time to experiment with what feels natural in your business and refine what doesn’t. Carve out some zen moments for yourself if possible. Clear space invites breakthroughs, so even five minutes of quiet could spark fresh ideas.
GEMINI — You’re on a roll in your career, so stay focused and keep your eyes on the prize. This quarter is all about stepping into your authority and leading by example. Don’t forget to speak up and claim the credit you deserve for your hard work!
CANCER — With all eyes on you, this could be the perfect time to refresh your public-facing materials. A website update, new business cards, or revamped fonts might be calling your name. Prepare for even more attention by ensuring you’re camera-ready.
LEO — The year has just started, but you’re already feeling the need for a vacation! If possible, take some time to rest and recharge. A brief break will help you return to work with renewed energy. Travel can also inspire fresh ideas or open doors to new contacts, so step outside your usual routine.
VIRGO — Feeling overwhelmed by a recent project? It’s time to bring in some extra help. Assess which areas of your work need reinforcement and delegate where you can. Remember, you don’t have to do it all yourself. Delegating is key to staying on track.
LIBRA — As a sign deeply connected to relationships, you’re in the spotlight this quarter, and your connections are set to thrive. Partnerships look promising, but be sure to seek a second opinion on contracts, and don’t be afraid to negotiate for more if necessary. Fortune favors the bold this quarter, so take those big steps!
SCORPIO — Too much screen time might have you feeling burnt out. This quarter, reconnect with the analog world—try using a paper planner, taking fresh-air walks, or incorporating stretches into your day. Giving your body and mind space to relax will help you find clarity and recharge.
SAGITTARIUS — If you hit a roadblock, ask yourself: what would your inner child do? Embracing your playful, childlike side will work wonders this quarter. Make sure your messaging is crystal clear—simple enough for a child to understand. Stick to this approach and watch the rewards roll in.
CAPRICORN — You have a special sparkle right now—use it! Take advantage of networking opportunities, even those that seem small or insignificant. Listening more than speaking will help you learn from others. The connections you make this quarter could lead to exactly what you’ve been seeking.
AQUARIUS — If you’ve been feeling uninspired this quarter, reignite your passion by focusing on writing. Your message—and your “why”—may have been missing. Creating blog posts or social content that reflects who you are will help grow your network and satisfy your creative itch.
PISCES — You’re laser-focused with your eyes on the prize. This quarter may have you feeling more driven than usual—and that’s a good thing! Channel this hunger to set yourself up for success for the rest of the year. Trust your instincts—they’re your best guide.
BIO
Stevie Goldstein is an intuitive astrologer and writer based out of Los Angeles. Referred to as an "astrological cheerleader" by her clients, her readings offer motivation and actionable items to take so folks can manifest their dreams into reality. She amassed over 3 million downloads with her podcast What's Your Sign? and currently creates the astrology newsletter and podcast ⟡ star quality ⟡. To book a reading, visit her website, stevies.world or email stevie@stevies.world. Subscribe to her Substack for regular updates and musings on the planets.