Why Partnership is Key to our Mission
Companies with an accounting department that merely maintains a clean set of books are missing a critical opportunity. With a strategic accounting and finance partner that understands every aspect of the company, they can fulfill their business goals while unlocking their full growth potential.
For a long time in production, accounting departments—and back offices in general—have been thought of as functional “cost centers.” Since they aren’t responsible for generating revenue, how much value can they really add? The reality is, they’re missing a critical opportunity.
Accounting departments that maintain a clean set of books, keep accounts reconciled, and run off a quick P&L statement at the end of each quarter are fulfilling their responsibility to the company—but why can’t they also vitally contribute to its strategic vision? After all, finance is the fundamental resource in taking a strategic vision from idea to execution.
The wide influence of financial statements
One of the keystones of Syzygy’s mission—to empower creative entrepreneurs by transforming their accounting departments from a necessary function into a foundational center for strategic decision making—is that accounting affects every function of a production company. Without complete, quality financial information, companies don’t know which of their business relationships are highly profitable, which of their new business models or verticals are sustainable, and how much they can really invest in their company’s next growth spurt.
The answers to the questions that keep entrepreneurs up at night—from whether you’re investing time and money in the right places, to whether you’ll be able to make payroll this month—all lie in the financial statements. They just need to be harnessed fully by experts who are as invested in the company’s growth as its owners are.
The potential power of partnership
As business owners ourselves, we understand the feeling of carrying the heavy responsibility for a company’s success, and nobody should have to do that alone. Seeing ourselves as our clients’ (nonlegal) business partners, we act as trusted allies who understand every aspect of their business, inside and out. We care about a lot more than just the accuracy of their financial information. For us, that’s a given—we can run a cleaner set of books than just about anyone else out there. Beyond that, we know that for a business to grow, its leadership needs to understand its cash flow, debts, and assets, and the risks and potential reward in every strategic decision they make.
Our conversations start at the P&L and balance sheet, but they certainly don’t end there. Our clients turn to us as their trusted consult in various situations—when they aren’t sure if they can trust their gut on a deal, they don’t know if they should make their next hire, or they need to make tough decisions during times of hardship, like during the COVID-19 pandemic, just to name a few.
This type of partnership can feel uncomfortable at first, especially because you’re providing full visibility into all the nooks and crannies of your business. We’ve found that once we’ve established trust with our clients, however, they predominantly feel relief. They know the team managing their most sensitive information has their back, understands their strategic goals, and will show up every day to help fulfill those goals. Just as important, they begin to understand the complex financial information that can unlock their business’ growth potential.
Clarity in murkiness—for command and confidence
Feel like you’re missing opportunity with your accounting department? Know that you’re not stuck. Syzygy experts are here to help you keep your books—and when you need to make the toughest business decisions you’ve ever had to make as a business owner, we’re ready to get our hands dirty while down in the mud with you.